Stockbroking with sole: Stake & Butter join forces

Do you love sneakers, fried chicken and basketball? If your answer was a big yes, then you’ll be very interested in a winning (if slightly unconventional) partnership between sneaker and chicken icon ‘Butter’ and digital US stockbrokerage ‘Stake’.

To celebrate the union, Stake and Butter are giving away 10 collectable sneakers valued at $500 each alongside Nike company stocks valued at US$100. Just like traders on Wall Street, sneaker fans have been buying, selling and trading their collections for decades for a chance to get their hands on a limited edition set of kicks and the guys at Butter are now offering a chance for some very lucky Aussies to take home a pair of limited edition Air Jordans.

Get trading and you could get your hands on a limited edition pair of Nike kicks

It turns out that there are many of us with sneakers in our ‘soles’, and one man who knows a thing or two about fancy footwear is Justin ‘KhameleonKickz’ Micheal, “Sneakers have become more of an artistic expression, rather than just a pair of sport shoes. People remember the iconic sportspeople, like Jordan and musicians like Kanye West when walk down a street wearing them… It’s these cultural phenomenon’s and moments that also drive the demand and create scarcity. The rarer the shoe, the better.”

You might ask how sneakers and the stock market are related, but just like traders on Wall Street, sneaker fans have been buying, selling and trading their collections for decades for a chance to get their hands on a limited edition set of Nike kicks like the ones on offer.

“Your prized sneaker collection and the US stock market might seem like different worlds but they’re more similar than you think,” said Stake CEO and co-founder, Matt Leibowitz. “Both are home to some of the world’s most iconic brands and are influenced by global trends and supply and demand.”

As part of the exclusive drop, Stake has invited current and aspiring stock and sneaker traders to a virtual panel event to discuss the parallels and opportunities to get ahead by trading US stocks and sneakers.

So, for those of us who aren’t yet trading stocks or sneakers where do we start? Matt says that even in times of uncertainty there’s always opportunity to be found and knowledge to be gained, “There’s a million and one opinions about how the markets will perform over the coming months. Really though, Stake offers investors and traders of all types and with many different views the ability to seize the opportunities they believe in.”

Butter’s storefront in Surry Hills

Butter is not just for ‘sneaker freakers’, this hybrid sneaker, fried chicken and champagne bar is trendy inner-city Surry Hills, is a serious must-visit for chicken burger connoisseurs. This writer got to experience Butter’s OG Chicken Sandwich, a heavenly combination of perfectly fried chook, classic American cheese, dashi butter and pickles on a sweet brioche bun. Combined with shoelace fries and some chicken wings and you’ve got a happy camper on your hands.

Join US stock and sneaker traders sharing how these two markets are more similar than you think. The free virtual panel discussion to hear from some of Australia’s leading trading experts and commentators. Plus, the chance to win a pair of Nike sneakers valued at $500.
When: Tuesday 21 July, 6:30 PM – 7:15 PM
Where: Online, register your attendance via Eventbrite

About the author

A foodie through and through, Jack's insider knowledge of Sydney eateries is surpassed only by his love of pairing them with the right wine. With a background in television Jack's keen eye makes sure that no detail is missed and no canapé is left behind. Travelling between a South Coast Farm and Sydney, Jack's next adventure will hopefully be the acquisition of some new olive trees so that the next dirty martini has the perfect accompaniment.


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