Remember all those years ago, when you were living in London, and a trip to MUJI was like to a trip to IKEA without the epic hike to some far away suburb at the end of tube line? A MUJI-moment was a must when you were moving, travelling or just in need of some cute, teeny tiny bottles.
Or maybe you stumbled upon their oh-so-soft travel accessories at the airport in Singapore or Japan? Ok if that’s just us, don’t worry, you can now get in on the MUJI action too.
Finally, at long last, Sydney has its very own MUJI store. There are three MUJIs in the country but this is the first for NSW. And it’s pretty impressive. 1,000 square metres dedicated to the MUJI way of life – white, grey, timber, stripped back, bare, simple yet stylish.
Be warned, you’ll enter MUJI and leave wanting to overhaul your life; to throw out the clutter and organise everything into tiny bottles and tiny shelves.
MUJI began in Japan back in the 1980s. The focus was on products without brand labels – a reaction to the consumerism in the country. They were simply, eco-friendly and quickly gained a cult following.
These days MUJI makes everything from makeup brushes and mini loofahs (small, perfect for travel, and just too damn cute to resist) to boots, bookshelves and laundry baskets. The electric aromatherapy diffusers have been flying off the shelves – plug it in, pop in your oil and hey presto, silky, sweet smelling steam awaits. And we want it all.
The Galeries Victoria, 500 George Street, Sydney NSW 2000