Marimekko Makes its Melbourne Mark

They say black never goes out of style, but apparently neither do kaleidoscopic prints falling somewhere between childlike whimsicality and a full-blown acid trip.

For more than 60 years Marimekko has been creating clothing and textiles coveted for their original prints and vibrant colours, a few of which might already brighten up your home and wardrobe. But now you can have them minus the equally eye-popping mark-up prices.

You’d be hard-pressed to miss the Finnish brand’s new Chapel Street home, which clusters alongside attractive clothing and home décor shops. Inside the building you’ll find a rainbow of unconventionally patterned clothing, interior décor, textiles bags and other accessories, laid out on wooden tables and up lofty white walls with all the artful precision of a Marimekko colour chart.

And with the journey of each pattern from designer’s sketch to printable pattern taking about a year, these goods have been a long time coming, in more ways than one.

Marimekko Melbourne
576 Chapel Street, South Yarra

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Carrie is the Founder of Daily Addict. She's an uncanny ability to uncover social experiences and must-have things that interest and inspire. Consider her your go-to-lady (you have on speed dial) to reveal the lesser-known gems compelling you to get more out of life.