General Store and Co Brings it all to you


Goods, grog, and groceries. It really doesn’t get much better than that. The team behind Pawn & Co. are back with another left of centre concept, and we think this one is better than the first.

General Store & Co., in Franklin Street, Melbourne, is a place where you can buy your organic goods, sip a coffee, see a barber, use free WIFI, buy special edition books, or sip a stiff drink. And if you’re that way inclined, you can do all of those things at once.

The concept draws inspiration from the U.S. Trading Posts, which sold groceries, clothing, and household items. These then evolved into the General Stores that sold just about everything including alcohol. And sometimes guns. General Store & Co. will have less guns. More accurately, no guns.

General Store & Co. in one word is a village.  It’s your bar, cafe, barber hovel, shoe store, clothing store, bookstore, grocery store in one. And they do all of these things til 3am. It’s a wonder anyone ever leaves.

A village wouldn’t be complete without a garden, so they’ve grown one of those as well, where the bartenders can get fresh herbs for those drinks you’ll be sipping.  Speaking of drinks, Fog City Cider and Sangria will sit along side a tight list of spirits, and rotating list of bottled beers. 

The space was thought up by Creative Director Josh Lefers along with the crew at Big Dog Creatives’ Stephen Wools, Dan Gallagher, Gaz Kempster and Jarett Lefers. So you can expect everything to be a little forward-looking.

It doesn’t make all that much sense, but often the good things in life don’t. Go and decide for yourself. 

General Store & Co 
213 Franklin Street, Melbourne 3000
0420 545 321

About the author

Yoga teacher, writer, blogger, and marketing whiz – it’s safe to say Amy Collins is a busy little lady. Her idea of a stellar evening is yoga class followed by a glass of wine. Her favourite quote: “In the end, only three things matter: how much you loved, how gently you lived, and how gracefully you let go of things not meant for you.”