Under the pump … it’s less than 24 hours before emerging fashion incubator marketplace, 100 Squared opens in the new Westfield Sydney.

In our latest online video we set up a time-lapse camera on the day 12 Australian up and coming designers install, bump in and merchandise their space.

Here’s what happens when you nurture young design talent sourced from markets, garages and runways. The likes of Muchacho, Miss Unkon & Princess Polly, Mok Theorem, Coco Liberace, Love & Luck, Victorious, and King of Nothing; and give them 100 Squares to grow.

100 Squared
Westfield Sydney
Level 1, 450 George Street Sydney

With thanks to Sony